---
title: "Product Designer | Goto Yuriko"
description: "Product designer in Kuala Lumpur working between Japanese clients and Malaysian teams, who also writes the code."
canonical_url: "https://www.gotoyuriko.com/"
meta:
  "og:description": "Product designer in Kuala Lumpur working between Japanese clients and Malaysian teams, who also writes the code."
  "og:image": "https://www.gotoyuriko.com/og.png"
  "og:image:alt": "The portfolio's cover: 'Welcome to the story of Goto Yuriko' above a bouquet of pink and white lilies"
  "og:image:height": "630"
  "og:image:width": "1200"
  "og:title": "Product Designer | Goto Yuriko"
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> Index of every page on this site: [llms.txt](https://www.gotoyuriko.com/llms.txt)

GotoYuriko

# Welcome to the story  of Goto Yuriko

## Introduction

Hi, I’m Goto Yuriko.You can call me Yuri — it means lily.I’m a product designer.I’m from Japan.I’m based in Malaysia.

The gap between design and code is closing.AI is closing it faster.Soon the border between the two will not mean much.

But AI builds on top of a story.It does not have one of its own.That part is still ours — and it is the part I want to lead.

## Story

1. Sept 2020 – Mar 2024

   BSc in Multimedia Technology

   Asia Pacific University of Technology and Innovation (APU / APIIT) · Kuala Lumpur, Malaysia

   -
   -
2. Aug 2022 – Nov 2022

   Graphic Designer / Frontend Developer Intern

   Maybank · Internship · Kuala Lumpur, Malaysia
   - 4 months as an intern, running events for the **Talent Acquisition and Apprentice Programme**, for university students and outside guests.
   - I **designed the collateral** for GenM and then **built the landing page** it went on.
   - I also built a **360° tour of Mercu Maybank** in A-Frame, so visitors could walk the office before they arrived.

   -
3. Nov 2023 – Dec 2025

   Frontend Developer

   INMAGINE (123RF) · Full-time · Malaysia
   - 123RF was my first job. I went to learn how front-end is really built, next to full-stack developers and a design team.
   - The work was **Search and Media Assets**: multi-select filters built up over years, where every change had to keep the photo and vector **keyword pages crawlable**.
   - Then 6 months on the **AI assistant**, building its front-end from nothing with the back-end team.
   - The **design system** and the front-end had grown apart, more than I could close alone. I asked the designers what to revamp first, and we went by **revenue**: portfolio, then index.
   - Payments came last: 3 months in a new domain, the **team plan and its pricing table**, and asking the lead and the designer rather than assuming.
   - 2 years in, the part I wanted was the conversation before the code.
   - [123RF (opens in a new tab)](https://www.123rf.com/)
4. Mar 2026 – Present

   Product Designer

   Bridge International Asia · Full-time · Malaysia
   - I joined Bridge as a front-end developer and moved into **product design** in July 2026.
   - The work is corporate sites and products for **Japanese companies opening in Malaysia**.
   - I do the **research and the draft designs**, and stay with the development team through the build.
   - It is the first place where the drafts and the code have been the same job.

   -

## About Me

![Yuriko Goto wearing a sage-green lace kimono, standing in front of a red wall and wooden lattice fence](https://cdn.sanity.io/images/abhu4epu/production/cb7e0aef3961e2849778e9ea856f4ce9471f5253-516x763.png?w=1200&auto=format&fit=max)

Pick a questionGet to know Yuri

## Selected work

8 projects

![Apprecia Gallery Showcase](https://cdn.sanity.io/images/abhu4epu/production/26a002b5bfe1c71c612fadd9fdb8865e8f7272b0-2940x1600.png?w=960&auto=format&fit=max)

Apprecia Gallery Showcase

A virtual museum you stand inside. 42 public-domain paintings and prints hang across six 360° rooms — drag to look around, select a work to read its wall label, or put on a headset. No account, no tracking, no backend: the panoramas ship with the page and the artworks come from open-access collections.

![Imuraya Malaysia](https://cdn.sanity.io/images/abhu4epu/production/fdeb067c72fc5cda84a9c692d05ce061c9886613-1896x946.png?w=960&auto=format&fit=max)

Imuraya Malaysia

The Malaysia site for Imuraya, built at Bridge International Asia — Nuxt 4 and Kuroco CMS behind a bilingual (English / Bahasa Malaysia) front end, with Turnstile-verified forms and a Cloudflare Workers deploy.

![Yuriko Goto \~ Visual Designer \~](https://cdn.sanity.io/images/abhu4epu/production/cb81f7cdf492030cf8aa4d0a0c187d5aa5eea5fc-1919x900.png?w=960&auto=format&fit=max)

Yuriko Goto \~ Visual Designer \~

An earlier version of this portfolio, carried by vector portraits drawn in Illustrator, with parallax and fade-ins doing the movement. The site this one replaced.

![Mercu Maybank 360](https://cdn.sanity.io/images/abhu4epu/production/a6c8ef5f58d19105e5a7286bf08653862b5ecd41-2940x1592.png?w=960&auto=format&fit=max)

Mercu Maybank 360

A WebVR walkthrough of the new Mercu Maybank tower, inside and out. Built for a browser rather than a headset, so the tour worked on whatever people already had.

![REIS \~Explore in Malaysia \~](https://cdn.sanity.io/images/abhu4epu/production/c03455143c4b3b0dd7d8734b42ef46f0fbe94d11-2940x1582.png?w=960&auto=format&fit=max)

REIS \~Explore in Malaysia \~

A static site promoting a fictional Malaysian cultural tourism destination, built with a team. Nearly every photo, video, illustration and panorama in it is ours rather than stock.

![Tokyo 3D Poster](https://cdn.sanity.io/images/abhu4epu/production/ded01e63dc3bfbaba7943ac280e805f9a853a70b-2481x3507.jpg?w=960&auto=format&fit=max)

Tokyo 3D Poster

A tourism poster for Tokyo, made while inbound travel to Japan was completely halted. Aimed at people who couldn't come yet, so it had to sell a decision they'd make later.

![Meadow](https://cdn.sanity.io/images/abhu4epu/production/2367b51f461735cb9c5192cb95919180fd1e85bf-1440x900.png?w=960&auto=format&fit=max)

Meadow

A wildflower field in the browser: around 23,000 instanced flowers and grass blades bending under one shared wind shader, butterflies and pollen over the top, and three cats sitting in the clearing for whoever looks. No pages — orbit and zoom is the whole interface, with a piano-and-birdsong loop you can switch on.

![Tri Fold Brochure - Nagano Apple](https://cdn.sanity.io/images/abhu4epu/production/c29899c8ab41319fd712c1c76dcddce72b02bf29-1650x1275.jpg?w=960&auto=format&fit=max)

Tri Fold Brochure - Nagano Apple

A trifold brochure for Nagano apples, aimed at readers outside Japan. It leads on quality, freshness and sweetness — the things you can't taste from a photograph.

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```

## Sitemap

See the full [sitemap](https://www.gotoyuriko.com/sitemap.md) for all pages.
